Xiaomi’s Double 11 sales season is back! But this time Xiaomi Taiwan moved the timing forward by a full month, kicking off on October 29, with the entire event running all the way to November 30—a full 33 days. There are two main themes: first, NT$1,111 cash vouchers available daily at 0:00 on Xiaomi Store mi.com; second, the new POCO C95 Pro launching with the Double 11 period, with a direct price cut of NT$900 on the first day of sale. Beyond the online store, 62 Xiaomi Stores across Taiwan are simultaneously offering gifts with designated products. Consumers who spend NT$1,111 in store and post their receipt on Xiaomi Taiwan’s official Facebook post can enter a draw for prizes including round-trip tickets for two to Tokyo and a Nintendo Switch 2 Mario Kart World bundle.
Xiaomi Store: Grab a NT$1,111 cash coupon every day at 0:00
Xiaomi Mall mi.com will release two types of cash coupons for all categories—NT$1,111 and NT$111—every day during the event. The grab starts promptly at 0:00 each day, and each Xiaomi account is limited to one of each while supplies last. In its own Facebook post, the official also listed “grab the $1,111 cash coupon promptly at 0:00 every day” as the first highlight.
The phone and tablet category also has tiered spend coupons: NT$150 off when you spend NT$2,500, NT$300 off when you spend NT$4,999, and NT$1,000 off when you spend NT$15,000. The NT$1,000 tier is limited to ten models: Xiaomi 17 Ultra, Xiaomi 17, Xiaomi 17T, Xiaomi 17T Pro, two Xiaomi Pad 7 Pro models, POCO F8 Ultra, POCO F8 Pro, POCO X8 Pro, and POCO X8 Pro Max. AIoT products also have coupons for 8% off (92% of price) and 5% off (95% of price); the eligible list for the 95% and 92% coupons is limited to items including the Xiaomi Smart Display A Pro in three sizes, the S Mini LED and S Pro Mini LED series, the Robot Vacuum-Mop 6 series and H50 Pro, the Mijia Cordless Vacuum Cleaner 4 series, the Mijia Smart Front-Load Washer Pro washer-dryer 12.5kg, and the Xiaomi Smart Band 11 series.
Purchasing designated POCO phones lets you additionally receive an NT$500 or NT$300 convenience store gift card. All campaign orders over NT$800 get free shipping; orders below that incur NT$100. For installments, a single order with an actual payment of NT$6,000 or more qualifies for 12 interest-free installments; points redemption for cash is 8% for a limited time, up to NT$2,000 off, and applies to all products on sale.
Four waves of minimum-spend lucky draws, with over 97 prizes in total.
「Weekly Smart Gadget Giveaway” is the centerpiece of the entire campaign’s raffle, held in four waves; in each wave, different prizes are drawn at three thresholds based on the single-order amount.
- Presale Raffle (10/29–11/2)Spend NT$20,000 or more for a chance to win 1 Xiaomi Cordless Vacuum Cleaner G30 Max; spend NT$10,000 or more for a chance to win 3 photo printer and photo paper sets; spend NT$5,000 or more for a chance to win 20 REDMI Buds 6 Play; winners will be announced on November 9.
- Category Day Lucky Draw (11/3 to 11/9)NT$20,000 spent: 1 winner receives a Xiaomi Mini LED Gaming Monitor G Pro 27Qi 2026; NT$10,000 spent: 3 winners receive a Xiaomi Wireless Vacuum Cleaner G20 Lite; NT$5,000 spent: 20 winners receive REDMI Buds 6 Play. The winners list will be announced on November 16.
- Double 11 Luckiest Winner Sweepstakes (11/10 to 11/16): Spend NT$20,000 or more for a chance to win 1 Mijia Smart Front-Load Washer-Dryer Pro 12.5kg; spend NT$10,000 or more for a chance to win 3 REDMI Watch 6 NFC; spend NT$5,000 or more for a chance to win 20 REDMI Buds 8 Lite; Double 11 day bonus: 1 REDMI Note 17 Pro Max 5G, no minimum order amount.
- Double 11 Encore Lucky Draw (11/17–11/23)Spend NT$20,000 for a chance to win 1 Mijia Smart Water Purifier N800G; spend NT$10,000 for a chance to win 1 of 3 Mijia Bedside Lamp 2; spend NT$5,000 for a chance to win 1 of 20 Xiaomi Type-C Earphones.
There is another limited-time bonus on Double 11: on November 11, for a single order of NT$19,999 or more, the first 111 customers will also receive a Honeymoon leather shopping bag trolley Pro. Each Xiaomi account can participate only once in each lucky draw. The winner list can be checked on the Xiaomi official website, and prizes will be issued as coupons or discount vouchers.
Category Days and Spend-Threshold Gifts: Designs That Drive Up Spending
Xiaomi divided the campaign period into several “category days,” switching themes every two days, giving consumers a reason to complete carts across different categories within the same campaign period.
- Smart Home Category Days (11/3 to 11/4)For a single purchase of NT$9,000 or more, receive a Xiaomi Body Scale S200; for NT$15,000 or more, receive a Xiaomi Negative Ion Hair Dryer H300 or a Sonic Vibration Electric Toothbrush; for NT$23,000 or more, receive a Xiaomi Desktop Heater or a Handheld Garment Steamer.
- Home Appliances & Audio-Visual Category Day (11/5–11/6)Selected smart displays come with an additional 7-Eleven gift voucher: S Mini LED 2026 98-inch and 85-inch models receive NT$500; S Pro Mini LED 55/65/75-inch models and A 2026 55/65-inch 4K models, among others, receive NT$300.
- Wearable Accessories Category Day (11/7)Exclusive 7%-off (93折) and 10%-off (9折) coupons are available for smart bands, watches, earphones, and power banks; each account can claim up to three.
- Mobile Phone and Tablet Category Day (11/8 to 11/9): Buy any phone or tablet and get a limited-edition folding cart free, 200 available in total.
The gift-with-purchase promotions focus on flagship phones and high-priced peripherals: the Xiaomi 17 Ultra comes with a Slim Imaging Kit; the Leica Leitzphone powered by Xiaomi comes with the Xiaomi 17 Ultra Professional Photography Kit; the Xiaomi Pad 8 and Pad 8 Pro come with the Xiaomi Pad 8 Series Magnetic Keyboard; and the REDMI Pad 2 Pro offers a choice of a keyboard-style two-sided protective case or an Inspiration Touch Pen plus a magnetic two-sided protective case. On the AIoT side, the Xiaomi Smart Display S Pro Mini LED 2026 55-inch and 65-inch models come with the Xiaomi Sound Outdoor, the 75-inch and 85-inch models come with the Soundbar Pro 2.0 ch, and the 98-inch model comes with the Soundbar Pro 2.1 ch; the Mijia Smart Front-Load Washer-Dryer Pro 12.5kg additionally comes with the Xiaomi Desktop Heater.
POCO C95 Pro: the new phone launching alongside Double 11
The only new product in this promotion is the POCO C95 Pro. Starting November 1, it will go on sale at Xiaomi Store, Shopee Xiaomi Official Flagship Store, PChome 24h Shopping Xiaomi Flagship Store, momo Shopping Xiaomi Flagship Store, Yahoo Shopping Center Xiaomi Flagship Store, ETMall Xiaomi Flagship Store, 7-ELEVEN i-Preorder Xiaomi Flagship Store, and Senao Life.
In terms of specs, the 7,500mAh large battery is the most direct selling point of this phone. Official figures list up to 91 hours of music playback, 28 hours of video playback, 12 hours of video recording, and 46 hours of talk time. With 45W fast charging, 35 minutes of charging can provide all-day battery life; a full charge to 100% takes 96 minutes, and it supports 22.5W wired reverse charging to power earbuds, watches, or other phones. The official listing also states that after 1,000 complete charging cycles, the battery still retains more than 80% of its original capacity.
The display is a 6.9-inch AdaptiveSync panel with 1600 × 720 resolution and up to 120Hz refresh rate, brightness of 675 nits (typical) and 825 nits (HBM), covered by Corning Gorilla Glass 7i, and has passed three TÜV Rheinland certifications: low blue light, flicker-free, and circadian-friendly. The processor is MediaTek Helio G91-Ultra, 12nm process, octa-core configuration, up to 2.0GHz, with Mali-G52 MC2 GPU, memory is LPDDR4X plus eMMC 5.1, expandable up to 16GB, and storage supports up to 2TB microSD expansion. The camera is a 50MP main camera paired with an 8MP front camera; the body is 8.8mm thick and weighs 232g, with IP64 dust and water resistance.
For pricing, the 8GB + 256GB version is priced at NT$7,599, and the 6GB + 128GB version is priced at NT$6,599. During Double 11, there is a direct price cut of NT$900, bringing the discounted prices to NT$6,699 and NT$5,699 respectively. The limited-time student discount offers an additional 5% off; the claim period is from October 29 to November 30, and it is available to high school and college/university students aged 18 or above in Taiwan, who must contact customer service to verify their identity. For the deposit presale, from 10:00 on October 29 to 23:59 on October 31, pay a NT$100 deposit; the deposit expands to NT$300 for the final payment, and you also get interest-free installments over 3, 6, and 12 periods.
In-store bonus: free gifts and a chance to win big by sharing your purchase.
For the offline portion, Xiaomi Store is offering in-store exclusive perks during the event period. Buy the Xiaomi 17T Series and get a NT$500 7-ELEVEN voucher; buy the REDMI Note 17 Pro Series and get a Xiaomi folding shopping cart. For AIoT products, spend NT$8,800 or more in a single transaction and get a NT$500 7-ELEVEN voucher; spend NT$12,000 or more and also get a Xiaomi all-weather umbrella. Gifts cannot be combined, are limited in quantity, and are available while supplies last.
There is also a receipt-sharing lucky draw. Consumers who spend at least NT$1,111 on any product at any Xiaomi Store across Taiwan and complete a receipt-sharing post on the designated Xiaomi Taiwan official Facebook post will be eligible for the lucky draw. Prizes include round-trip tickets for two to Tokyo, a Nintendo Switch 2 Mario Kart World bundle, a Xiaomi Pad 8 Pro with nano soft-light display, a Xiaomi Wireless Vacuum Cleaner G20 Max, and a Xiaomi Smart Band 10 NFC. Qualifying purchases at Xiaomi Store also come with limited gifts such as a phone lanyard and a stylish backpack.
On the evening of Double 11, from 19:30 to 21:00, Xiaomi held a livestream event with artist Yang Shengda. During the livestream, limited exclusive discounted prices and coupons were offered, and purchases of designated items made at that time were also entered into an extra raffle. Prizes included the Honeymoon Leather Shopping Bag Cart Pro, Xiaomi Mite Remover, and REDMI Buds 8. In its promotional Facebook post, Xiaomi officially stated that watching the livestream on Double 11 would come with an extra giveaway of $100 cash coupons.[3]。
Conclusion
Xiaomi’s setup for this Double 11 is different from previous years. The start date was moved forward by half a month, turning the promotion period from the traditional single-day peak on November 11 into a continuous month-long campaign, with four waves of spend-threshold raffles and five category days interspersed, making “when to buy” a variable that requires calculation.
Another easily overlooked detail is the design of the prize-draw thresholds. The minimum threshold for all four draw rounds is NT$5,000, while the highest is NT$20,000 for a flagship home appliance. Take the Double 11 Best Luck King round as an example: only by spending NT$20,000 do you get a chance to draw for the Mijia Smart Front-Load Washer-Dryer Pro 12.5kg, a prize worth NT$17,999. The threshold and prize value reinforce each other; this is the most direct tool for driving up average order value across the entire campaign.
The POCO C95 Pro enters the entry-level market with a 7,500mAh battery and a starting price of NT$5,699, tasked with acquiring new users and driving volume; the Xiaomi 17T Pro, REDMI Note 17 Pro Max, and POCO X8 Pro Max—flagship and sub-flagship models—lead the way on spend-threshold coupons and lottery thresholds, tasked with pushing order values higher. As for AIoT products such as smart washing machines, robot vacuums and mops, air fryers, and Mini LED monitors, category days and group-buy spend-threshold gifts extend the consumption scenario from phones to the entire home. Anyone hoping to grab deals this Double 11 should not miss out.
Source: KOCPC Chinese