WWDC 2026 has just ended, and Apple’s product blueprint has quietly surfaced. In the “Power On” e-newsletter on June 21, Bloomberg reporter Mark Gurman listed about 20 products at once that Apple is expected to launch between the second half of 2026 and 2027, from the first folding iPhone and touch screen MacBook to AirPods and smart glasses with built-in lenses, covering almost all of Apple’s product lines. Many of these new products are projects that were previously postponed due to delays in the Siri AI project. Now that the new version of Siri has finally been launched in beta form, the layout of the hardware side has also accelerated. This list is not just a routine annual update, but more like a strategic declaration for Apple to comprehensively restructure its product line in the AI era.
A look at Apple’s 20 new products in the next two years: folding iPhone Ultra, touch MacBook Ultra, AI AirPods all available
iPhone: Folding machine debuts, releasing rhythm reshuffle
Among this product wave, the most eye-catching thing is the drastic changes in the iPhone product line. Apple is preparing to break with its years-long practice of releasing all iPhone models simultaneously and instead launch them in stages.
iPhone 18 Pro / iPhone 18 Pro Max Will be unveiled this fall, equipped with TSMC’s 2nm process A20 Pro chip, featuring smaller dynamic islands, simplified capacitive camera control buttons, variable aperture lenses, and Apple’s own C2 modem chip, supporting 5G web browsing via satellite for the first time. In terms of color, it is rumored that a “dark cherry” color option will be added, forming a four-color lineup with the existing black, white and desert titanium. The Pro Max may be slightly thicker, but Gurman noted that the difference “may or may not be there.”
iPhone Ultra (folding machine)It is Apple’s first foldable phone with a book-style folding design, an inner screen of 7.7 inches and an outer screen of 5.3 inches. It is equipped with two rear lenses and one front lens. Unlike the current iPhone, the iPhone Ultra will replace Face ID with a Touch ID power button. This may be because the folding structure makes it difficult to place the Face ID sensor array. iOS 27 will also be deeply optimized for folding screens and support iPad-like multi-screen splitting, allowing users to place two apps side by side at the same time. In terms of selling price, external estimates are that it will exceed US$2,000 (approximately NT$65,000). The initial production capacity is limited, and the target customer group is early adopters and technology enthusiasts.
iPhone Air 2It is expected to be launched in early 2027, adding an ultra-wide-angle lens, A20 chip and longer battery life. The standard version of iPhone 18 and iPhone 18e will also be released at the same time, which means that Apple is adjusting the pace of iPhone release: the Pro series will take the lead in the fall, and the standard version will be postponed to the following spring, similar to the phased strategy of Mac and iPad in recent years. This approach helps to make the positioning of different product lines clearer and prevents their own products from competing for topics at the press conference.
iPhone 20 Pro / iPhone 20 Pro Max It is the highlight of the fall of 2027, created to commemorate the 20th anniversary of the iPhone. It is rumored that it will adopt an “almost full-screen” design with curved glass surrounding the sides of the fuselage, which has been compared to the revolutionary revision of the iPhone X in 2017. This product may be called iPhone XX internally and will introduce the “Liquid Glass hardware design language”, echoing the liquid glass visual style adopted by iOS 26. The second-generation foldable iPhone may also be launched simultaneously, indicating that the foldable product line will become Apple’s long-term layout rather than a short-lived experimental product.
Apple Watch vs. iPad: Highlights from Routine Upgrades
Apple Watch Series 12 and Apple Watch Ultra 4 An update is expected this fall with a faster S11 chip or a newer version. It is rumored that Series 12 may add Touch ID and more health sensors, but Gurman pointed out that these design changes are still controversial, and some sources believe that there will be no major appearance changes this year. Ultra 4 is more certain to see changes in appearance design, possibly moving in a lighter direction.
For iPad,iPad 12 The A18 or A19 chip will be introduced, allowing entry-level iPads to support Apple Intelligence for the first time.iPad mini 8 It is rumored that it will be upgraded to an OLED screen, A19 Pro or A20 Pro chip, and a waterproof design and vibrating speaker system will be added. However, some analysts believe that the cost of OLED panels may be introduced into iPad Air instead of iPad mini. After all, the price of iPad mini cannot bear the increased cost caused by OLED.
Mac product line: M5 is in full swing, MacBook Ultra emerges
The Mac series is about to receive a wave of intensive updates.Mac Studio It is expected to be equipped with M5 Max and M5 Ultra chips.Mac mini Upgrade to M5 and M5 Pro,iMacThen replace it with the M5 chip, which may add color options and OLED displays. It’s still unclear whether Apple will roll out all Mac updates simultaneously at the same event, or spread them out at different points in time.
The most anticipated thing is MacBook Ultra, this long-rumored high-end notebook is positioned on top of the MacBook Pro. It will be equipped with an OLED touch screen for the first time on a Mac, and will introduce a dynamic island design and M6 series chips, making the body thinner and lighter. Related software references have appeared in the code of macOS 27, but a shortage of memory chips may delay the launch to early 2027. If the news is true, this will be the biggest appearance change of the MacBook Pro since its 2021 revision, and it will also be the first time Apple introduces a touch screen on a laptop. For many years, Apple has insisted that touch operations belong to the iPad.
Smart Home: Home Hub and the Next Generation of Speakers
Apple’s smart home layout is about to expand significantly. brand new Home Hub It is a smart display with a 6 to 7-inch square screen, built-in A18 chip, supports FaceTime and Apple Intelligence, and can be wall-mounted or placed on the desktop. This product is positioned as the central control core of Apple’s smart home, capable of displaying notifications, controlling smart home appliances, and conducting daily interactions through Siri. It has been rumored for years, but now that the new version of Siri is ready, development progress has accelerated significantly.
Apple TVIt will be upgraded to the A17 Pro chip to support Wi-Fi 7 and Bluetooth 6, and the Siri recommendation function will be more personalized.HomePod miniandHomePodThe sound quality, chip and connection specifications will also be updated, and HomePod mini is rumored to have a new red color. In addition, Apple is rumored to be developing home security cameras and smart doorbells, officially entering the security market and competing head-on with Ring and Nest.
Wearable devices: AirPods Ultra and smart glasses
AI capabilities will extend toWearable device。AirPods UltraIt is rumored that there will be a built-in infrared camera. The purpose is not to take pictures, but to allow Siri to perceive the user’s surrounding environment and enhance Apple Intelligence’s situational understanding. This means that AirPods will transform from a pure audio device into an AI carrier with environment awareness capabilities. In-ear gesture control and AI audio enhancement functions may also be added, and the estimated price is between US$300 and US$350 (approximately NT$9,750 and NT$11,375).
Apple smart glassesIt is Apple’s next wearable device battlefield. The design direction is similar to Meta Ray-Ban smart glasses. It can interact with Siri through the microphone and speaker, and has simple shooting functions. If development goes smoothly, it could be unveiled as soon as 2027. More advanced plans also include desktop robots and a new generation of Vision headsets, but the desktop robot may not enter the market until 2028.
Conclusion: Apple’s largest product cycle in the past decade
From folding iPhones to touch MacBooks, from AirPods Ultra to smart glasses, Apple’s product lineup in the next 16 months can be called the densest wave in recent years. The frequent appearance of “Ultra” in new product names also implies that Apple is establishing a new high-end product positioning level. Ultra will become synonymous with the highest specifications in Apple’s product lines.
More importantly, almost all of these hardware revolve around Apple Intelligence and Siri AI. From Home Hub’s home control, AirPods’ environmental perception, to MacBook Ultra’s touch interaction, AI is changing from a software function to a core driving force in hardware design. As John Ternus is about to take over as Apple’s CEO in September, this wave of product offensive will also define his first impression after taking office. The outside world is closely observing whether the new CEO with an engineering background can lead Apple to find new growth momentum in the AI era.